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THE BTV EXPRESS IS A TRAVELLING POP-UP CONCEPT STORE. DESIGNED AS A TRANSIENT SPACE WHERE PEOPLE CONVERGE AND DIVERGE, BEYOND THE VINES IS ON A MISSION TO MAKE GOOD DESIGN ACCESSIBLE TO ALL.

THE BTV EXPRESS IS A TRAVELLING POP-UP CONCEPT STORE. DESIGNED AS A TRANSIENT SPACE WHERE PEOPLE CONVERGE AND DIVERGE, BEYOND THE VINES IS ON A MISSION TO MAKE GOOD DESIGN ACCESSIBLE TO ALL.

THE BTV EXPRESS IS A TRAVELLING POP-UP CONCEPT STORE. DESIGNED AS A TRANSIENT SPACE WHERE PEOPLE CONVERGE AND DIVERGE, BEYOND THE VINES IS ON A MISSION TO MAKE GOOD DESIGN ACCESSIBLE TO ALL.

THE BTV EXPRESS IS A TRAVELLING POP-UP CONCEPT STORE. DESIGNED AS A TRANSIENT SPACE WHERE PEOPLE CONVERGE AND DIVERGE, BEYOND THE VINES IS ON A MISSION TO MAKE GOOD DESIGN ACCESSIBLE TO ALL.

TAKASHIMAYA SHOPPING CENTRE - FEBRUARY 2024

SINGAPORE

Beyond The Vines announced The BTV Express at Takashimaya S.C., which hosted a 4-day pop-up from 4 to 9 February 2024. Constructed with the brand's signature colourful crates, a significant element in Beyond The Vines’ design language, these crates embodied the brand’s philosophy towards functional and engaging design, promising a shopping experience unlike any other.

During the pop-up, a fully stocked selection of vibrant festive pops, classic bag range, and accessories was offered, ensuring all summer favourites were at one's fingertips!